BA(HONS) LEVEL 3 DESIGN COMMUNICATION 2024
COMMUNITIES AND SOCIAL FUTURES ATELIER
LASALLE COLLEGE OF THE ARTS | UNIVERSITY OF THE ARTS SINGAPORE
Food and the Migrant Diaspora explores how food can serve as a mediator between Singaporeans and the Bangladeshi Migrant Community. Often, perceptions of migrant workers are limited to their identities as labourers, resulting in minimal interaction due to entrenched stereotypes. This project aims to address and level the gap by delving into the cultural identities of migrant workers through the lens of food and transnationalism, facilitating interactions and culture exchange between the two communities over food-sharing activities.
COMMUNITY
GRAPHIC DESIGN
BRANDING AND IDENTITY
PRINT AND PUBLICATION
Ranna Banna
Food-Sharing Experience
DESIGN OUTCOME
PUBLICATION
PHOTOGRAPHY
‘Ranna Banna’ refers to cooking or food preparation in Bengali. The term combines “ranna,” which means cooking, and “banna,” which means making or creating. Together, they denote the activity of preparing food.
Ranna Banna is a food-sharing activity aimed at facilitating cultural exchange between Singaporeans and Bangladeshi Migrant Workers. The objectives of this activity include encouraging an active exchange between both communities to share and learn about each other's cultures, providing a platform for interaction, and testing the effectiveness of food-sharing activities in mediating cultural exchange and interactions between the two communities.
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Handbook
Event Collateral
DESIGN OUTCOME
PUBLICATION
The booklet designed for the event serves as both a memento and a reflection journal. Each participant received a personalised booklet containing their own recipe and their partner’s recipes. The booklet also contains conversation prompts and short reflective activities to encourage engagement during the event.
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Conversations in the Kitchen
Video
DESIGN OUTCOME
VIDEO
A documentation of all the happenings and conversations at Ranna Banna.
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Food & The Migrant Diaspora
An Overview of the Project
DESIGN OUTCOME
PUBLICATION
PHOTOGRAPHY
This publication is a compilation of the project's research, insights, the pre-event planning and strategy, the event itself, and the post-event analysis of Ranna Banna, along with its detailed report. It goes beyond documentation, synthesizing findings and formulating principles to propose how food can effectively serve as a mediator and medium to facilitate interactions between Singaporeans and the migrant community beyond this project in the long term.
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Outcome Name
A Book on Personas (Outcome Desc.)
DESIGN OUTCOME
PUBLICATION
PHOTOGRAPHY
Outcome write-up. Aaro eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti atque corrupti quos dolores et quas molestias excepturi sint occaecati cupiditate non provident, similique sunt in culpa qui officia deserunt mollitia animi, id est laborum et dolorum fuga. Et harum quidem rerum facilis est et expedita distinctio. Nam libero tempore, cum soluta nobis est eligendi optio cumque nihil impedit quo minus id quod maxime placeat facere possimus, omnis voluptas assumenda est, omnis dolor repellendus. Temporibus autem quibusdam et aut officiis debitis aut rerum necessitatibus saepe eveniet ut et voluptates repudiandae sint et molestiae non recusandae. Itaque earum rerum hic tenetur a sapiente delectus, ut aut reiciendis voluptatibus maiores alias consequatur aut perferendis doloribus asperiores repellat. (80-140 words)
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